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New Sonoma Harvest Music Festival Launched by BottleRock Producers Offers an Entirely Different Experience

BottleRock proved that the bucolic Napa Valley could also be home to a wildly successful music festival. Now, its producers hope to give Sonoma a fest of its own. BottleRock Presents will launch the first Sonoma Harvest Music Festival at BR Cohn Winery from September 22-23, 2018.

While BottleRock and Sonoma Harvest Music Festival have the same producers, the experiences they offer are entirely distinct. Here are some of the key differences:

Sonoma Harvest Music Festival

  • Total attendees: 3,000
  • The vibe: A small, intimate “private party without the usual crowds.” The festival promises a stage within clear view for all guests.
  • The music: Ten indie and folk rock acts. The festival’s headliners will be the Avett Brothers on Saturday, September 22, and The Head and the Heart on Sunday, September 23.
  • The wine: Exclusively B.R. Cohn wines. Primarily small-lot Cabernet Sauvignon, along with some Petit Syrah, Zinfandel, Cabernet Franc, Pinot Noir, and Malbec. Don’t expect sparkling wine or a wide range of white wines.
  • The food: Fresh, farm-to-table cuisine from five of the top names in Sonoma, including The Girl and The Fig, Glen Ellen Star. Zazu Kitchen + Farm, and Sonoma Mission Inn.
  • Ticket price: Two-day passes are $235 for general admission resale ($255 thereafter while supplies last), $500 VIP, and $1200 for a Platinum pass
  • Traffic forecast: Decent

BottleRock Napa Valley

  • Total attendees: 120,000 (that’s 40X the Sonoma Harvest Music Festival!)
  • The vibe: Action-packed and crowded. There are four stages with performances occurring simultaneously, along with a culinary stage, silent disco, art exhibits, and even spa stations for those who need to detox mid-fest.
  • The music: Over 80 of the world’s top artists and emerging stars. This year’s lineup includes Bruno Mars, Snoop Dogg, The Killers, Muse, The Chainsmokers and more.
  • The wine: Over 20 of Napa’s top wineries, including Silver Oak, Schramsberg, Stag’s Leap, Rombauer, Domaine Chandon, and The Prisoner. Enjoy a huge range of wines, from buttery Chardonnay to rich, brooding Cabernets.
  • The food: A wide selection of global cuisine from over 35 Napa restaurants, including Bouchon Bakery, Oenotri, Mustards Grill, and Morimoto.
  • Ticket price: (currently sold out, tickets available secondhand only) Three-day passes are $349 General Admission, $749 VIP, $1500 Skydeck, or $3900 Platinum Pass
  • Traffic forecast: Expect extreme delays

Ultimately, Sonoma Harvest Music Festival and BottleRock Napa Valley are drastically different. Each experience reflects the unique nuances of its location — Sonoma as a more local, intimate wine region, and Napa as a more travelled wine region catering to visitors from around the world. BottleRock Presents has a great track record of managing large-scale events, so we expect this one to sell out rapidly and see great success.


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